This spring we’re launching a series of Lunch and Learn events for small business owners, non-profits, and creative professionals to help you jump start your online presence!
- April 25, 12:30pm: Social Media for Small Business
- May 2, 12:30pm: SEO (Search Engine Optimization) for Small Business
- May 9, 12:30pm: Blogging for Small Business
Each topic will start from the very beginning, so no experience is necessary! You can stop at any of Fairmont’s local restaurants and pick up a lunch on the way (or just brown bag it). We’ll have a 30-minute presentation, followed by 30 minutes of discussion/questions.
Each session will come complete with action steps to help you get started in establishing a small online presence for your business or non-profit. These classes are designed to get you all the information you need on each topic as a stand-alone class; taken as a set they’ll provide a comprehensive overview on building a strong web presence for your business or organization.
April 25, 12:30pm: Social Media for Small Business
Every social media platform is full of consumers who are looking for what your organization provides; but how do you get your information in front of the eyes who want to see it? We’ll talk about which platforms might be best for your businesses, some free tools to help you maximize your time and impact, and how to get the most bang for your buck with paid promotions.
May 2, 12:30pm: SEO (Search Engine Optimization) for Small Business
So, you made a website, but you’re not ranking on search engines. What good is all the hard work you’ve put into creating a site if you don’t show up in a search for the people in your community looking for your services? We’ll talk about the things your site needs to have to help it rank well, and things you can do to improve your site’s ranking.
May 9, 12:30pm: Blogging for Small Business
Blogging has changed from an internet journal to a valuable tool for promotion. Sharing fresh content on your blog on a regular basis helps to establish your site to both consumers and search engines as an authority in your field; but what do you post? We’ll talk about the 3 categories of content you should focus on, and brainstorm specific topics for each attendee. We’ll also go over how to structure your blog posts to achieve the maximum impact for the information you share.
Each class will cost $20 (plus tax) or you can attend all 3 for $55. Each event will be held at the 304 Collective in downtown Fairmont, located at 206 Adams St. On street parking is available: pay via the parking meters or the Passport Parking app. Seats will be limited to 12 per each session to allow for plenty of one on one attention and adequate time for questions. We’ll start promptly at 12:30 to make the best use of everyone’s time, so don’t be late! Only 10 seats are available for each session, so book your seat now!
Rebecca leads the local chapter of Tuesdays Together (Rising Tide Society), where she talks business basics to local creatives on a monthly basis. She has a background in education and teaches workshops both in her studio and at destination retreats. These are skills she has learned and uses on a daily basis in her role at WV MotionWorks and here at the 304 Collective.